Loomly vs Sprout Social
social media comparison · Updated June 2026
Quick Comparison
| Feature | Loomly | Sprout Social |
|---|---|---|
| Category | social media | social media |
| Pricing Model | paid | paid |
| Price Range | $42-$369/mo | $249-$499/mo |
| Free Tier | ✗ No | ✗ No |
| Target Market | SMB / Mid-market | SMB / Mid-market |
| Affiliate Program | ✗ No | ✗ No |
In-Depth Look
Loomly
Brand management platform with content calendar, approval workflows, analytics, and audience targeting.
Visit Loomly →Sprout Social
Enterprise social media management with publishing, engagement, analytics, listening, and advocacy. Robust reporting for demonstrating social media ROI.
Visit Sprout Social →Used by These Professions
The Bottom Line
Both Loomly and Sprout Social are strong options in the social media space. Neither offers a free tier, so request demos from both to evaluate which fits your workflow.
Both are accessible to SMB and mid-market teams with transparent pricing.
The best choice depends on your team size, budget, and specific workflow requirements. We recommend trying Loomly first, then evaluating Sprout Social if it doesn't meet your needs.