Follow Up Boss vs HubSpot CRM
crm comparison · Updated June 2026
Quick Comparison
| Feature | Follow Up Boss | HubSpot CRM |
|---|---|---|
| Category | crm | crm |
| Pricing Model | paid | freemium |
| Price Range | $69-$499/mo | Free-$1,600/mo |
| Free Tier | ✗ No | ✓ Yes |
| Target Market | SMB / Mid-market | SMB / Mid-market |
| Affiliate Program | ✗ No | ✗ No |
In-Depth Look
Follow Up Boss
CRM built for real estate teams with AI lead routing, automated follow-up sequences, calling, texting, and pipeline management. Integrates with 250+ lead sources including Zillow, Realtor.com, and Facebook.
Visit Follow Up Boss →HubSpot CRM
Free CRM with contact management, deal tracking, email tracking, and marketing tools.
Visit HubSpot CRM →The Bottom Line
Both Follow Up Boss and HubSpot CRM are strong options in the crm space. HubSpot CRM offers a free tier, making it a better starting point for smaller teams or individual professionals who want to test before committing.
Both are accessible to SMB and mid-market teams with transparent pricing.
The best choice depends on your team size, budget, and specific workflow requirements. We recommend trying HubSpot CRM first, then evaluating Follow Up Boss if it doesn't meet your needs.